Inclusion, Diversity & Social Impact

Travel & Tourism has always been a sector for the people, by the people; relying on the wonders of this world to thrive. It is a sector that meaningfully changes the lives of the people and communities it touches. It not only creates jobs; but reduces poverty and inequality and enriches communities both economically and socially.

In 2019, 330 million people were employed by the sector, with Travel & Tourism accounting for 1 in 4 new jobs created in the last five years. Unlike many other sectors, Travel & Tourism is highly inclusive, employing and offering opportunities to people from all walks of life, including minorities, youth, and women, who account for 54% of the sector’s employment. The sector also fuels entrepreneurship, with 80% of our sector being SMEs. The Travel & Tourism sector has a unique ability to further protect and engage vulnerable groups and communities while fostering innovation and preserving ecosystems; ultimately having a tremendous social impact.

In light of the devastating impact of COVID-19 for the sector, there is an urgent need to come together to recover the hundreds of millions of jobs lost, and livelihoods impacted and continue supporting the millions benefiting from the sector by rebuilding together in an even more sustainable and responsible way. While the sector was on hold, world citizens have been re-invigorated to tackle social and environmental sustainability, providing a unique opportunity to build on this newfound momentum to accelerate meaningful changes in Travel & Tourism that will make a lasting difference for future generations and for the planet.